Owner & Head Coach: Craig “Maximus” Hysell

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CrossFit Certified Level 1 Trainer
CrossFit Certified Movement & Mobility Trainer
CrossFit Certified Kids Trainer
CrossFit Certified Gymnastics Trainer
CrossFit Certified Competition Judge
CrossFit Football Certified, Power Athlete Trainer
USA Weightlifting Level 1 Sports Performance Coach
Certified Personal Trainer, International Sports Sciences Association (ISSA)
CPR/AED Certified, American Red Cross
BA in Communications, Bowling Green State University


Email: craig@crossfithiltonhead.com


Craig is a natural leader and teacher, philosopher and coach. Coach Craig’s first sports love was lacrosse. While attending Bowling Green State University, he received Rookie of the Year and Sportsman of the Year honors in 1994; and in 1996 was voted the team’s co-captain. In 1997 he was voted the team’s only captain. From 2002 to 2008 he played Division II and III rugby in South Carolina, again being voted co-captain of his team. From 2006 to 2008 Coach Craig practiced mixed martial arts and in trying to keep up with his MMA Coach (10 years his junior) Craig began his discovery and experimentation with CrossFit.

As a lifelong athlete Craig has firsthand experience of athletes’ changing needs with age. Coach Craig particularly loves programming for the specific needs of the masters athlete (ages 40+) and Sports Team Training. Coach Craig uses CrossFit to help athletes bridge the gaps. Through conquering their weaknesses they will dominate in their sport. Craig is a former Coach for Team Palmetto Lacrosse and has helped many of his high school athletes get into college on various sports scholarships. Coach Craig has been published in the CrossFit Journal and writes for the CF Media team.

Possibly more than his love for teaching is his love for learning. Craig is constantly continuing his education and plans to obtain his CSCS in 2013 while working toward his masters then doctorate in exercise science. Craig earned his CPT in 08 and began, leading himself and a few friends in a globo-gym through WODs from the main site. In 09 he earned his CrossFit Level 1 Certification and opened CFHH in March 2010. He earns continuing education units every year and educates his staff, membership and community constantly. CrossFit Hilton Head’s mission is: Everything we do in here makes everything better out there. Coach Craig’s mission is to make this statement hold true for every one of his clients.

Craig has experience coaching ages 3 to 90 and loves hearing clients say “I never thought I’d be able to do that.” One of Craig’s favorite quotes is “Whether you believe you CAN or you believe you can’t, You’re Right!” He makes a practice of proving YOU CAN every day at CFHH!